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2021 ITF Annual Review

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MAJOR EVENTS The Davis Cup by Rakuten and Billie Jean King Cup by BNP Paribas (formerly Fed Cup) are respec vely the men's and women's World Cup of tennis. Revenue from each is reinvested by the ITF into the development of the sport. As such, they form one of the eight priori es of the ITF2024 strategy. The BNP Paribas World Team Cup is wheelchair tennis's equivalent na on-versus-na on compe on, a flagship event in which teams from all over the world take part. In addi on to these annual events, the ITF manages the tennis and wheelchair tennis compe ons at the Olympic and Paralympic Games. Eleva ng the posi on of tennis within the Olympic and Paralympic movement is another of our ITF2024 strategic priori es – income received by the ITF from the Games is also reinvested into the global development of tennis. The ITF's major events are at the pinnacle of the global tennis pathway and give players the chance to represent their country in a largely individual sport. 36

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